September 5, 2017

Kroger v. Lidl: End of The Trademark Litigation   Shortly after opening its first stores in the U.S., German grocery giant Lidl has become subject to a lawsuit filed by Kroger supermarkets, accusing Lidl of copying their brand of products and demanding financial compensation.   In an amended complaint filed in late June in a…

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Kroger v. Lidl

July 28, 2017

Earlier this year, Lidl, a German grocery retailer opened its first US-based stores. Lidl employed the use of a newly filed trademark “PREFERRED SELECTION” which they introduced to brand their own company’s products. In early July, Kroger, headquartered in Cincinnati, Ohio and one of the world’s largest grocery retailers, filed a lawsuit against Lidl requesting…

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